Absolut Vodka is one of the most well-known vodkas in the world made from winter wheat. It is made from all natural ingredients and no added sugar. Introduced in 1879 as an absolutely pure vodka that used rectification. Here, you’ll find some of the reasons why. It is smooth and light-bodied with some licorice flavours. You’ll also find some new ways of enjoying it!

The story behind the name Absolut Kurant is black currant, a typical Swedish berry from which the flavor is taken. When launched in 1992 it was a tribute to the Swedish origin of Absolut Vodka. Originally it was even supposed to be called Absolut Vinbär since the Swedish word for black currant is vinbär. Only thing was that the English pronunciation would have been wine bar.

Since wild raspberries are often found in the Swedish hillsides, nothing could be more natural than introducing Absolut Raspberri. And so it was, in 2004, 25 years after the introduction of Absolut Vodka.

Absolut Vanilia was introduced in 2003. Basically because vanilla is one of the most beloved flavors in the world. And it wasn’t long until that fact was reinforced through the instant success of Absolut Vanilia – it is almost equally popular as vanilla itself.